CHIROPRACTIC AND PHYSICAL THERAPY
Found nearby. Booked through the whole plan of care.
People choose a chiropractor or physical therapist close to home. We get your clinic found in local search, then help patients finish the care they started.
TL;DR
We run marketing for chiropractic and physical therapy clinics. Local SEO and a well-kept Google profile bring in nearby patients. Rebooking and reminders help them finish their plan of care, and reactivation brings past patients back. Tracking keeps patient information out of ad platforms, and you pay a flat monthly fee, never per patient.
WHERE IT LEAKS
Sound familiar?
Patients feel better after a few visits and stop coming before the plan of care is done.
Someone searches for help near them and finds the clinic across town first.
Your past patient list is large, and nobody has contacted it in a year.
The front desk is too busy checking people in to chase missed appointments.
Your new patient offer runs in ads without the disclosures your state board expects.
WHAT WE SET UP
The system, tuned to your chiropractic or physical therapy clinic.
Local SEO and Google profile
A Google profile we look after every week, accurate listings, and pages for each service and location, so nearby patients find you when they search.
Plan-of-care rebooking
Reminders before each visit, and a quick, friendly note when one is missed, with an easy way to get back on the schedule. Messages stay general and carry no clinical details.
Reactivation
Past patients hear from you a few times a year with something useful and an easy way to book. We send through tools that sign a Business Associate Agreement and honor every opt-out.
Reviews
Review requests go out after visits. Replies thank the reviewer without confirming they are a patient or mentioning their care.
Instant reply to new inquiries
Every form, text and missed call gets an answer in seconds, so a person in pain isn't left waiting while they try the next clinic.
Condition and service pages
Clear pages on what you treat and how a first visit works. We describe the care you offer and avoid promising a result.
AD RULES
LegitScript: not neededAd rules for chiropractic and physical therapy.
Chiropractic and physical therapy face fewer platform restrictions than prescribing practices, but claim rules still apply, and state boards have plenty to say. This is the picture at the time of writing. Check the current policy before launch.
Google Ads
These services can be advertised without special certification. Google limits ad personalization for health topics, and claims must be accurate and supportable. Ads that promise to cure a condition are a common reason for rejection.
Meta
Ads can't state or imply that the viewer has a health condition, so copy that opens by asking about the reader's pain tends to be rejected. We write about the clinic and the care, not the reader's body.
State boards and payers
State chiropractic and physical therapy boards regulate how free or discounted exams may be advertised and what must be disclosed. Offers to patients covered by Medicare or other federal programs raise separate inducement questions. We work alongside your compliance counsel on offer wording.
LegitScript: not needed
Chiropractic and physical therapy clinics advertising in-person care don't need LegitScript certification. If you add a service that involves prescription treatments, we'll flag it.
Who needs LegitScript, and what it costsPlatform policies change. We check the current rules before anything goes live, and we work alongside your compliance counsel. Nothing here is legal advice.
CHIROPRACTIC AND PHYSICAL THERAPY QUESTIONS
Questions we hear from practices like yours.
Often yes, but the rules are specific. State boards usually require certain disclosures, and offers to patients on Medicare or other federal programs raise separate questions. We write the offer with your compliance counsel's guidance.
With reminders before every visit, a quick follow-up when one is missed, and an easy way to rebook. The goal is to make staying on schedule simple. We don't promise a completion rate.
We work with what you have. During the free audit we look at how your system handles reminders and exports, and plan around it.
If you're a covered entity, your website tracking matters, especially on booking and intake pages. We keep ad trackers off those pages and work alongside your compliance counsel on anything unclear.
No. You pay a flat monthly fee. We never charge per patient or per visit.
See where your chiropractic or physical therapy clinic is losing patients.
Your free Patient Growth Audit shows where inquiries drop off and which tracking on your site could be a risk. Ready in 2 business days.